Analyzing Booking Performance with Cal ID Insights

Insights is your analytics dashboard for scheduling — a complete view of your activity that helps you track efficiency, spot booking trends, and optimize your availability from real data.


Open Insights


  1. Log in to Cal ID.
  2. Click Insights in the left-hand sidebar (opens the Bookings view).


Switch between analytics tabs


Use the tabs at the top left to move between areas:


  • Bookings: overall meeting stats and guest behavior.
  • Routing: how people interact with your routing forms and where they're sent.
  • Workflows: trigger and delivery rates for your automations.


Key metrics and reports


Summary scorecards


At the top of the Bookings tab, a quick summary for your selected date range:


  • Events Created: total new bookings.
  • Events Completed: meetings that took place.
  • Events Rescheduled: meetings moved to a different time.
  • Events Cancelled: bookings that were called off.



Performance overview


Measures meeting quality and reliability:


  • Average Ratings: feedback scores from your bookers.
  • No-Show (Host): times you missed a scheduled meeting.
  • No-Show (Guest): times the guest didn't appear.
  • CSAT Score: customer satisfaction from post-meeting surveys.



Event trends graph


The central graph is a visual timeline of your activity. Toggle data points to see Created, Completed, Rescheduled, Cancelled, and No-Shows over days or weeks.



Deep-dive statistics


Scroll down for charts that help you plan:


  • Bookings by Hour: which times of day are most popular.
  • Average Event Duration: how much time you actually spend in meetings.
  • Popular Events: your event types ranked from most to least booked.
  • Most Cancelled: the bookers who cancel most often.
  • Most No-Show: the bookers who booked but didn't join.



Filter and export your data


  • Date range: use the top-right dropdown (Last 7 Days, Last Month, or Custom Range) to focus on a period.



  • Account: switch between Personal and Team insights with the selector at the top left.



  • Download report: click Download in the top right to export as CSV or PDF.



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Updated on: 01/08/2026

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